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About
Created from the ground up as my first real world experience with logo design and branding, Madani Linen and Uniform is a project made for MillerVolpe, Inc. Planned out with Lisa Volpe, I began with dozens and dozens of logo concepts and mocks before settling a a handful to further design. The one the man himself, Madani, choose was an isometric monogram comprised of the acronym for his company, MLU, that I designed to look like a piece of folded linen. From that point onward I began choosing the fonts, colors, and concepts that would accompany the brand as a whole.
